A sustainable and profitable food supply chain is a critical part of modern society, and ensuring the industry is well positioned to take advantage of the latest research can help underpin its future. Associate Professor Julia Easton from Curtin’s Centre for Crop and Disease Management (CCDM) has been working with industry to ensure research reflects and benefits the needs of growers. Leading the Curtin for Agribusiness Profitability (C4AP) initiative, Dr Easton and her team work with farm businesses, agronomists and technology companies to support decision making on farm and deliver digital tools that drive profitability and sustainability. Learn more about the work undertaken by C4AP: https://www.ccdm.com.au/research/c4ap/